SoftLoom IT Solutions | Instagram Promotion Services

Source: SoftLoom IT Solutions | Instagram Promotion Services

Social media marketing is one of the most cost effective marketing method. It is an easy way to increase your product visibility. Instagram is one of the most important social media platform. Instagram can help you to run your business effectively, with more profit. SoftLoom provides you the best Instagram Promotion Services. These services helps to significantly increase the rate of organic traffic to your Instagram account. As the traffic to your site increases, the rate of potential customers increases which results in more product sales. instagram promotion services

Objectives of Instagram Promotion Services

  • To generate more traffic to your website.
  • To generate more business leads on the instagram platform itself.
  • To increase sales and your product reach.

So if you run a business, small or big, its a must to adopt Instagram Promotion Services from SoftLoom IT Solutions for your business growth. To know more, click on the link above.


Best Social Media Management Tools for 2018 | SoftLoom IT Solutions

Social media accounts are very useful for maintaining the relationships in business and so the management of social media accounts is also an important task. There are a lot of tools used for managing the Social Media Accounts. The list some of the tools are given as below

Source: Best Social Media Management Tools for 2018 | SoftLoom IT Solutions

The use of social media management tools will help to increase the efficiency so that it will lead to better results. This article explains about different social media management tool which helps to manage different social media accounts.

Hootsuite is one of the most used social media management tool which is created in 2008. This tool supports social network integrations for Twitter, Google+, Facebook, Instagram, YouTube and LinkedIn. Agorapulse is another social media management tool which helps to schedule the social media networks such as Facebook, Twitter and Instagram in one place.

Sprout is a social media management tool which used for managing multiple social media accounts. An official partner for the Pinterest marketing is the Tailwind which is a tool manages the social media accounts by optimization.

Buffer and Social Flow are another two social media management tools that manages the social media accounts based on the posts, shares and retweets. The management of the social media account has become an important factor since the choosing of the right social media management tool will help to succeed in business.

internet marketing company india – SoftLoom IT Solutions

Internet Marketing Company

Internet Marketing Company We are a full service Internet marketing company in Kochi. We offers you a comprehensive set of solutions for all your business promotion, web optimization, web visibility, web designing, analytics, marketing and other related needs. We are assisted and supported by experts and professionals in respective fields and have completed numerous digital media projects successfully while catering to the clients in India and oversees. Our SEO experts        have algorithms and proven ways to feature you in topmost search results and to make you prominent on web. Our web search marketing tools and techniques include SEO services,PPC service,Email marketing, Affiliate marketing.We can grow your business online by utilizing the potential of internet in the right direction for your brand.

internet marketing company india – SoftLoom IT Solutions

social media marketing

Social Media Marketing Process – SoftLoom IT Solution

Social Media Marketing Process – SoftLoom IT Solution

Social media marketing quick guide. Social media marketing success factors. Social has fundamentally changed the way businesses interact with customers and the public at large. What started as an innovative way to approach the marketplace has become an essential tool for marketing, public relations, and customer service. But as easy as social media has made it to connect with customers, it does come with a few drawbacks.

social media marketing


Large Audience

In addition to Facebook, Twitter has 313 million monthly active users, Instagram has 500 million, and Pintrest has about 110 million. Although you don’t need to utilize every single platform, creating accounts on just one or two can give you exposure to millions of people around the world.

Free To Create

One of the biggest advantages of social media marketing is that it is entirely free to start. None of the largest platforms have signup fees of any sort, so the only investment you’ll need to make is in the form of time.

Encourage Sharing

Perhaps the most unique advantage of social media is the ability to get help from your followers. People love to share things with their networks, from photos and recipes to interesting articles and hot deals.

social media marketing

Increase Brand Loyalty

In addition to increasing the reach of your brand, social media also allows you to increase brand loyalty. And a study conducted by The Social Habit shows that 53% of Americans who follow brands on social media are more likely to remain loyal to those brands.

Social media is more than a sales pitch. Instead, it facilitates two-way communication that allows you to build meaningful relationships with current and potential customers. This makes them more confident in their decision to trust your business, and it encourages them to choose your brand in the future.


Negative Feedback

Social media users have free rein to post whatever they want. This means that satisfied customers can leave glowing reviews on your pages, but it also means that unhappy ones can leave angry rants about your business.

Potential For Embarrassment

It’s easy to get caught up in social media and post whatever comes to mind, which can have huge consequences for any business.

Time Intensive

It takes a lot of time and effort to maintain an interactive social media presence. If you have a small team or limited resources, it is sometimes difficult to devote the needed resources to social media.

Social Media Marketing Strategy for Small Business

Social Media Marketing Strategy for Small Business

Social media marketing (SMM) refers to techniques that target social networks and applications to spread brand awareness or promote particular products. Social media marketing campaigns usually center around:

  • Establishing a social media presence on major platforms
  • Creating shareable content and advertorials
  • Cultivating customer feedback throughout the campaign through surveys and contests
  • Social media marketing is perceived as a more targeted type of advertising and is therefore believed to be very effective in creating brand awareness.

social media

Social media presence is a necessity for many customer-driven enterprises as it gives the impression of a more immediate connection between the customer and the seller. Moreover, campaigns spread through social media are believed to have more resonance because they are usually discovered through links shared by trusted sources. The rich data available through social media can allow advertisers to target their message to very specific audiences, providing the potential for better results.

Social media is a vital marketing channel for businesses of all sizes. A social media marketing  is the summary of everything you plan to do and hope to achieve for your business using social networks. Social media marketing is the use of social media platforms and websites to promote a product or service. Social Media Marketing Strategy is to establish the objectives and goals that you hope to achieve. Having these objectives also allows you to quickly react when social media campaigns are not meeting your expectations.


Digital Marketing Company India – Softloom

Source: Digital Marketing Company India – Softloom

digital marketing company IndiaAs a digital marketing company India we offer services by which your business can benefit in many ways. To acquire a good business it is best to have good brand recognition, brand loyalty is also achieved through digital media plan. Digital media marketing also helps in conversion rate through social media marketing. Our services become more effective with reduced costs, increase in inbound traffic and better ranking in search engines. From global presence to a long list of impressive services and portfolio, we dominate in the digital marketing services in the Indian market. We work with clients to identify business opportunities and design the products and services to meet them. We are always ready to provide industry-specific services, feel free to contact us.

Facebook- Best Social Media Marketing Platform in the World

Facebook- Best Social Media Marketing Platform in the World

Facebook is the one of the most popular and trending social media and it is used by everyone irrespective of their age,economic background,etc. It has just reached about 2.07 billion monthly active users and no doubt it claims to be the world’s best social media marketing platform. It offers its users both a platform for communication and promotion. People has started using it for enhancing their brands and business.

Facebook Marketing

Facebook doesn’t restrict for creating a platform for their merely social connections. Using facebook, Business promotions are enhanced as it offers a wide variety of options which gives a visual treat to the users and attracts the users to atleast try a product or peep into its details. It gives the chance to the users to know detailed description of the products and brands without visiting the stores. Social media marketing is very useful and facebook is the most popular and best social media marketing platform among all the other options. Here are 3 check list we have to be considered when using Facebook for social media marketing. Those are KISS(Keep It Simple and Social), Visual appeal goes a long way and Analyze & Internalize. These checklist will help you to use Facebook as the best social media marketing platform for your brand and business promotion.